Verified from FlooringFX hubs only: Lowe’s Style Selections / allen + roth (351), LifeProof colors (272), LP vs TM thickness (396 — LP mil notes only), name collisions (404), carton decoder (274) · example Guides SSPL700 / SSPL500 / AR306 / AR137 / Whitewash 421860 / Winsome 773324 · Fresh Oak I96711L vs I96711LP / Seasoned Wood I114813L · no invented mils, SKUs, or ownership · last updated 2026-10-28
Style Selections and allen + roth are Lowe’s house-brand strips (hub 351). LifeProof is a Home Depot private-label vinyl strip (hub 272). Leftover boxes get confused because oak, hickory, maple, and cherry color words reuse across both channels. Color names alone are not enough: the carton brand strip must match, and the floors are different families even when a shared manufacturing path appears for some house brands.
This page is a citeable channel comparison using only facts already published on FlooringFX hubs. It does not invent wear mils, plank specs, SKUs, or manufacturer ownership beyond what those hubs already state. Full tables: Lowe’s Style Selections / allen + roth reference · Discontinued LifeProof colors.
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Comparison at a glance
| Axis | Style Selections / allen + roth | LifeProof |
|---|---|---|
| Channel | Lowe’s big-box house brands | Home Depot big-box private-label |
| Brand strip on carton | Style Selections or allen + roth (separate strips — AR codes are not Style Selections) | LifeProof (older Allure ISOCORE rename path into Seasoned Wood is documented on hub 272 — still confirm the printed strip) |
| Manufacturer association (FlooringFX wording only) | Mohawk has manufactured material for several home-center house brands, including Style Selections and allen + roth. A shared supplier does not mean locking systems or thicknesses match across brands (351) | Home Depot private-label vinyl planks (272). Do not treat as interchangeable with Style Selections, Harmonics, TrafficMaster Allure Ultra, or GripStrip when oak/cherry words match |
| Example model strings (cite existing Guides) | SSPL700 Rustic Honey Maple · SSPL500 Driftwood Estate Oak · AR306 Saddle Hickory · AR137 Gunstock Oak · 421860 Whitewash Barn Board · 773324 Winsome Tanned Yew |
I96711L / I96711LP Fresh Oak · I114813L Seasoned Wood · current-listing examples on 272: I966106LP Sterling Oak · I06204LP Dusk Cherry |
| Mil / ID note (LifeProof only — cite hubs, do not invent Lowe’s mils) | No wear-mil rows invented here. Photograph thickness with pad and locking on a spare plank; copy dual IDs (short code + Lowe’s item) when both print | Same color name can sit on more than one wear layer (often 6 mil vs 22 mil). Documented collision: Fresh Oak I96711L (6 mil) vs I96711LP (22 mil) — do not mix mil lines in one continuous floor (272 / 396 / Guide 616) |
| Match tip | Photograph Style Selections or allen + roth carton strip + color name + any SSPL/AR/item string before posting NEED or HAVE | Photograph LifeProof brand strip + I-code + printed mil/thickness line; close-up when 6 mil and 22 mil share a color name |
No thickness, wear-layer, or plank-size numbers are invented for Lowe’s rows here. LifeProof mil figures above are only those already published on hubs 272/396 and the Fresh Oak Guide. Copy measurements from your carton end or from a citeable Guide.
Same color name ≠ same floor. Oak / hickory / maple / cherry words reuse across Lowe’s house brands and Home Depot LifeProof. FlooringFX’s name-collisions hub treats brand strip + model as the hard filter — not marketing words alone. See flooring name collisions. Hub 351 states plainly that depleted-list rows do not make Harmonics, LifeProof, or TrafficMaster interchangeable with Style Selections. Hub 272 states TrafficMaster Allure Ultra, GripStrip, Harmonics, and Style Selections are different families even when oak/cherry words match.
How to tell them apart on the carton
- Read the brand strip first: Style Selections or allen + roth (Lowe’s) vs LifeProof (Home Depot). Color words alone fail this gate.
- Copy any printed model / item / I-code as plain text. Lowe’s dual-ID examples already guided:
SSPL700,SSPL500,AR306,AR137, Whitewash421860, Winsome773324. LifeProof examples: Fresh OakI96711L/I96711LP, Seasoned WoodI114813L. - On LifeProof cartons, close-up the mil line when the same color name exists on 6 mil and 22 mil builds (Fresh Oak is the documented trap).
- Marcona Hickory, Ginger Hickory, and Barrel Hickory stay single-mark / depleted-list rows on hub 351 — no dedicated Guides invented for them here.
- Photograph the full carton end in daylight before buying leftovers or posting a Match listing. Field map: carton-end label decoder. Shot list: photograph the carton for Match.
Dedicated Guides — Style Selections / allen + roth (Lowe’s)
- Rustic Honey Maple SSPL700
- Driftwood Estate Oak SSPL500
- Saddle Hickory AR306
- Gunstock Oak AR137
- Whitewash Barn Board 421860
- Winsome Tanned Yew 773324
- Full dual-ID list: Lowe’s hub — dedicated Guides
Dedicated Guides — LifeProof (Home Depot)
- Fresh Oak I96711L vs I96711LP (6 mil vs 22 mil collision)
- Seasoned Wood I114813L
- Sterling Oak / Dusk Cherry appear as current-listing I-code examples on hub 272 — do not treat them as discontinued create rows here
- Broader color / mil tables: LifeProof colors — dedicated Guides · mil cheat sheet (LP rows only): LifeProof vs TrafficMaster thickness
Match path
- Browse open NEED / HAVE listings on the Match board, or post a match with carton photos.
- Craft checklists: how to write a Match listing · photograph the carton · shipping leftover boxes.
- Index overview: discontinued flooring index (Lowe’s and LifeProof sections).
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Sources: Discontinued Lowe’s Style Selections / allen + roth (351) · Discontinued LifeProof colors (272) · LifeProof vs TrafficMaster thickness — LP mil notes (396) · carton-end label decoder (274) · name collisions (404) · Guides SSPL700 · SSPL500 · AR306 · AR137 · 421860 · 773324 · Fresh Oak · Seasoned Wood. Neighbor channel compares: Harmonics vs TrafficMaster · Pergo vs TrafficMaster. Model strings are plain text only. FlooringFX does not sell leftover warehouse inventory from these hubs.